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Edward Pack’s creativity, drive and enthusiasm on both life, and his real estate career, are attitudes we look for in individuals that epitomise who we are as a brand. Edward is intensely interested and focussed on all aspects of property and intuitively understands the way people live their lives when he enters their homes. His in-depth knowledge of the Auckland property scene is complemented by the high level of skill Edward brings to marketing the properties he handles – with this inevitably resulting in the achievement of outstanding results for his clients.
You’ll love his dedication, unparalleled commitment and appreciate his energy. Edward is a competitive runner and constantly running marathons. He’s strategic, a clear thinker and undaunted by challenge. Edward has established a strong network, supported by excellent connections, which is a considerable asset to the whole sales process.
Edward successfully markets and sells a wide range of attractive Auckland properties including some of the city’s finest and most prestigious residences. He has also sold many character villas and middle to high-end family homes and apartments.
Edward does not focus on obtaining as many listings as possible, instead he chooses to invest in doing an exceptional job for a smaller number of selected clients. Providing a suburb-specific, uniquely tailored, high level of service for his clients is the direction that Edward has deliberately taken, and one that has certainly been validated by the sales success he has enjoyed.
A true team player, Edward epitomises everything that someone serious about selling their home wants from a real estate salesperson – ethics and honesty, a deep understanding of the property market and a unique style. Most importantly, Edward has an outstanding ability to close a sale.
I have literally worked with hundreds of agents in my 38 years in the buying and selling of Real Estate. This property Edward sold me took the best part of a year to negotiate between the Vendor, my wife and myself. Throughout the process Edward conducted himself in a manner more professional than more than 90% of the agents I have dealt with over my whole time in the business.
Edward is an absolute pleasure to work with, he doesn’t push too hard but instinctively knows how to apply a little pressure at the right time, to get the deal done. He bought both parties together in a very astute, professional way on a very complicated deal.
I would recommend any Vendor or Purchaser to work with Edward on any property purchasers or sales going forward.
Ruth and Brendan Meech
We cannot recommend Edward highly enough.
Edward met with us before the Christmas holiday and discussed the process in a very relaxed way, but was already thinking about potential buyers in a very targeted way. He then followed up with a well thought out marketing plan together with a time frame for our consideration. Edward was always professional, organized, easy to contact and calm. He was well informed about current market activity in the market segment we were in. His advice and comments were always considered and invaluable. We have dealt with many real estate agents over the years, but I don’t think any have shown more professionalism, energy or integrity than Edward.
When our house did go on the market, Edward worked tirelessly and with great focus. As a consequence we had an unconditional sale within five days of its official listing and we were satisfied it had been viewed within that time by anyone who was seriously looking in that locality for that kind of home. Apart from the good work he did with the sale, Edward is a completely nice guy, who is a pleasure to deal with. He treats everyone with professionalism and respect, and with care for our concerns as vendors. He made the whole process as easy as possible and made us his top priority during the sale process.
We have no hesitation in strongly endorsing him as a fantastic real estate agent and great guy to deal with.
I have known Edward Pack for a number of years both prior and since he has become a real estate broker. I have always found Edward to be focused and determined in any project he embarks on.
As a real estate agent he has acted on my behalf both as a purchaser’s agent and a vendor’s agent and we have found his conduct and performance at all times to be exemplary.
Edward acted for us in the sale of a partly built residential project in Denarau, Fiji. Denerau and Fiji are not the easiest of markets to operate in and a partially completed dwelling provided even greater challenges. Edward was extremely thorough in all aspects of the negotiations that led to a successful conclusion on that transaction.
I would be more than happy to act as a referee at any time if asked.
Bruce and Christine McLean
Edward Pack has sold 2 high end properties for us this year. On both occasions he exceeded our expectations not just in terms of price, but also the service that he provided. Edward is definitely an extra mile agent. He always surpassed the level of commitment we would usually expect from a real estate agent. He is totally professional, reliable, and enthusiastic. He has in depth market knowledge and relates well to high end purchasers. Edward is able to think on his feet and has excellent negotiation skills. He has a great eye for detail and put together a well executed marketing plan. Edward's calm disposition, but tireless energy made the whole selling process a pleasure for us. We highly recommend Edward.
Paul Davison QC
Anne-Marie and I are writing to express our sincere thanks to you for everything you have done in assisting us to market and sell our property at 40 St Stephen’s Avenue, Parnell.
We have both been greatly impressed by your professional acumen and expertise as applied to the marketing of our property.
In all our dealings you have applied yourself conscientiously and have demonstrated and exemplified the highest standards of professional competence, courtesy and integrity, thereby giving us great confidence in having you and UP represent us as our vendor agent.
Now that our sale has been successfully concluded, we wish to record our appreciation and sincere thanks for your most capable assistance and handling of the matter throughout.
It has been a pleasure dealing with you.
Sarah Mitchell and Richard Scoular
We had a totally smooth sale process with Edward from him putting a proposal to us, the auction, the negotiation after the auction, to settlement. Edward was very professional and easy to deal with throughout and didn't at any time put pressure on us to acheive a particular outcome. He had a genuine interest in the property and in getting us a good result, which he did. Edward was clearly happy to defer to and use other UP experts where appropriate. Highly recommended.
I want to say a very public thank you to Edward Pack who sold my house at auction. I have never seen an agent work as hard as Ed did, and his skill and professionalism were outstanding. And we killed it on price! Best agent in the game. He comes highly recommended. Thanks Ed!
Jason Goodell and Emma Lamont-Messer
Edward sold our home in Remuera last year. We were very impressed with his professionalism and level of communication (before and during the sale period), and the rapport he was able to develop with potential buyers. We thought Edward created an effective marketing campaign and were left in no doubt that we had secured the best price available.
Edward Pack recently sold our property at 1 Peacock Street which we have owned for over 40 years. It was not a straightforward property to sell and Ed handled every detail with complete professionalism. He kept us fully informed, daily, in fact. He listened and thought, his patience and attention to details were exemplary. UP are totally professional, every question is treated with respect and answers fully researched. A very comfortable machine indeed.
Timmy and Barry Thomas
Having decided to sell our property in Remuera, Auckland we engaged Edward Pack of the Real Estate Company Unlimited Potential to be our Sole Agent.
Edward's charming personality and expertise on advice, presentation of the property and marketing was invaluable. So much so that we had great interest immediately, which resulted in an unconditional sale in less then one week!
We therefore have no hesitation in recommending Edward as a thoroughly professional and highly effective Agent for the sale of any property.
We have had reason to use the services of Ed on two occasions in the past 12 months.
Let’s be honest, it is a strange person who really enjoys selling their family home - it is more a matter of the ‘least pain.’ In our instance with Ed it was as painless as things can be.
It started when he made the proactive approach to us. Knowing our situation from a previous transaction he had been involved with he, in effect, created the deal. He did this to the extent that we didn’t feel the need to go out and test the market. We trusted Ed’s advice and this trust was repaid when he promptly delivered an offer that we accepted.
All round it was as good as it can get. Probably the best test of this is; are we still talking? And would we use Ed again? Obviously the answers are yes.
Ed is a quiet unassuming operator who just gets on with doing the job. It’s disappointing that his sort of service and professionalism is so much of a rarity. It is for this reason that Ed stands out… and the reason that I am offering this reference.
Though unrequested, I am writing this letter to thank you and the Unlimited Potential team for your efforts in the recent successful marketing and sale of my property in Bassett Road. Though marketed in the current difficult economic conditions we believe you achieved an excellent result in a relatively short period. As a result we have been able to purchase a replacement home, which was also marketed by UP.
In particular your personal service, enthusiasm and attention to detail made the whole process very straightforward and professional.
Maggie & Graeme Walker
We have recently had the pleasure of having Edward Pack sell a property for us.
We are pleased to say that we found him professional on all counts. He is cheerful, reliable and very knowledgeable. Edward is also great fun to be around.
We would have no hesitation in recommending Edward if you wish to sell a property, he will make the whole process so much easier. He is blessed with heaps of enthusiasm and is a very hard worker, it’s comforting to know that someone is doing the very best that they can on your behalf. We felt Edward to be dedicated to his profession and to achieving the best possible result.
Caroline and I are writing to acknowledge our appreciation to Edward in the sale of our property.
From our first initial meeting and then throughout the campaign, Edward displayed a high level of professionalism and integrity. Given the difficult nature of the property market at present it became important for Edward to support our expectations but manage the buyers into a competitive situation.
Edward worked with us to build a successful and effective marketing campaign which resulted in capturing high numbers at our open homes, good interest in our property, and the seven strong bidders on the Auction day and most importantly a resulting sale.
I would not hesitate to recommend Edward; he worked well to represent the UP brand.
Ed Pack was recommended by a previous client. He gave me a broad price estimate but promised a commitment to represent my property in the marketplace to its fullest potential. The sale result exceeded all expectation. Ed's dedication to the sale process and communication were outstanding. I would recommend Ed to anyone looking to market their home.
Rod and Del Cameron
We have just settled into our new home and want to record formally, and by way of testimonial, our appreciation of Edward and UP Real Estate for the effort put in to sell our previous property and in finding our subsequent purchase.
While the home we have just sold was new, in a uniquely private location and virtually on Hobson Bay the price achieved in the mid $4m’s before the first open home was an outstanding result. The home that you and Greg Gibson found for us fitted our requirements exactly and in a very timely manner.
This is the sixth property transaction totalling almost $14m that we have completed in Parnell over the last 10 years and while we have engaged other high profile agents from time to time you and your firm have in the end handled all 3 of the sales.
We realise that vendors are rarely satisfied that they get the full price they expected but we appreciate that it is extremely difficult to pick the top or the bottom of any potential sale – or purchase for that matter. Achieving a sale that fairly reflects the property value and satisfies the vendor expectations is not easy but Edward did just that by managing the processes very efficiently, professionally, and pro-actively resulting in his negotiating three sales and one purchase at prices that we were more than happy with.
Graeme Fraser and Tracey Lum
Edward did an amazing job representing our property in Remuera. His enthusiasm and work ethic packed the auction full of potential buyers. He kept us well informed on the interest in the property. He is very personable and easy to work with - we highly recommend Edward to help any buyer or seller.